My Style Journey into Technology

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I’m married to a man who eats, sleeps and drinks computer technology. He has been programming since he was thirteen and has a Ph.D. in electronics. Me? I was a late adopter. I got my first email address in 1998 and browsed the internet for the first time in 2002. I didn’t know that the word “blog” existed until hubby Greg suggested that I start one in 2006.

So it’s ABSOLUTELY CRAZY that I’m now the co-founder of an online fashion and style website that I love with all my heart. That I spend large amounts of time on my computer writing for it, sometimes on my laptop from planes and airports and hotel rooms. That I use my phone to take photos of in-store fashion and share them instantly. That I can give realtime feedback to someone using our mobile app to ask for input on a pair of trousers that they are trying on in a dressing room thousands of miles away.

I’m like 007 using all sorts of clever gadgets, and feeling more like the cool Mr. Bond than one of his girls.

Technology has exploded in the fashion and style world over the last 10 years. I can write something on YLF and thousands of people all over the world can read what I write because the Internet connects us instantly and seamlessly. Crazy! Thousands of fashion bloggers are each essentially creating their own uniquely compelling fashion magazine. Traditional fashion magazines are great, but the celebration of age, budget, body type and style diversity on the Internet cannot be beat. Fashion and style has never been as enriching and inclusive, or as fun.

Even more exciting than blogging are the online communities we are building. Technology allows us to connect with one another and establish ties that are often as meaningful as the ones we have in “real life”. From Mumbai to Perth, Cape Town to Toronto, New York to Hong Kong, Lisbon to Edinburgh and Berlin to the Bahamas. We can share what’s on our minds at any time of day or night and get a response to our thoughts almost immediately. Mind blowing. 

Then there’s the world of phone apps. Did you ever think that your phone could be an important style tool? Did you imagine that you would be taking photos with your phone and posting them on the internet? I didn’t. Yet today, I use my phone to take photos in retail stores so that I can post helpful information for YLF readers about bargains, fab finds, items that my clients purchased, or interesting trends. I tweet and post on Instagram when I have a snippet to share, and check my weather app for rain so that I can dress accordingly.

Nowhere is computing technology’s inroads into fashion more immediately obvious than at New York Fashion Week. You can’t look anywhere without seeing someone talking, texting or tweeting into their phone. Or using their phone to take pictures. Much to the dismay of the old pros, there are even bloggers on the media riser using their iPhone to take pictures and immediately send them out to followers. And those who aren’t live-blogging from their phones are cramming into special places that the organizers set up so bloggers can use their laptops to publish from inside the show tent.

And this year all the show organizers were using iPads. Of course.

A decade ago I would have shrugged my shoulders and rolled my eyes at the idea of people posting their outfits online so that we can admire, be inspired by, and learn from them. Today I’m embarrassed to admit that I was so closed minded because I have dedicated my life to these activities. My transition from complete luddite to technology lover is very much part of my style journey. I definitely missed out by resisting it, but no more! Now I’m making up for lost time and learning new tricks.

Perhaps most fun of all: Technology and style, which used to be two separate, mutually exclusive interests for Greg and me respectively, are now completely overlapping! I never thought that these worlds would collide, but they have, and my style life is better for it.

We’ve come so far between 2002 and 2012, I can’t help but think about where we’ll be in 2022. What new technological wonders will be enhancing our experience of fashion and style? Please share your thoughts about the future, and tell us how technology is impacting your world of fashion and style today.

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Team Purple or Team Teal

This poll is especially for those who like to wear jewel tones. You are on Team Purple if you prefer to wear purple wardrobe items. You are on Team Teal if you prefer to wear teal wardrobe items. Think clothing, footwear and accessories. Think all shades of purple and teal. 

I am not a jewel toned gal. I favour crisp sour brights like tomato red, citron, lime green, bright turquoise and shocking pink. I do not wear teal and have zero teal wardrobe items. I wear a little bit of bright and mid toned purple, but not much at all. I have two purple pullovers and one dress. This puts me onto Team Purple.  

Over to you. Are Team Purple or Team Teal? Tell us why and no batting for both teams.

Top 12 Fashion Trends for Fall 2012

After viewing many, many shows at Fashion Week, browsing the internet, flipping through magazines, working with clients at the Nordstrom Anniversary Sale last week, and throwing in my own hunches, here’s my take on the top trends for this Fall and Winter. 

The first three are particularly interesting because style “opposites” are equally on trend.

  1. Unstructured versus Structured Silhouettes: There is a HUGE movement back to baggy, oversized, NON-waist-defining tops, knitwear, bottoms and coats. Even more so than last season. But at the same time, form fitting clothing is also on trend. And of course, perfectly tailored pieces that are neither overly form fitting or boxy are classic, flop proof and timeless. 
  2. Pattern Mixing versus Matchy-Matchy: On the one hand there’s the hectically mismatched pattern mixing trend, where items clash to the extent that they end up working in harmomy. On the other hand, heavily matched outfits are fashion forward. 
  3. Geometric versus Florals: On the one hand there’s the romantic and soft vibe of a floral. On the other hand there’s the severity of a geometric and checked pattern. Better yet, wear both in one outfit.  
  4. Colour: Colour is still strong. From pastels and mid tones, to spicy earth tones, jewel tones, and brights. That’s ALL colours covered along with a splendid assortment of neutrals. What more can we ask for as far as colours go. This is BRILLIANT. 
  5. Trousers: It’s still a trouser season in ALL it’s variations. Skinny, straight, bootcut, flared, slouchy, wide leg, culottes, cropped, very short, solid, patterned, lace, brocade, pleated, flat front, checked, striped, soft, rigid, textured, high rise, low rise and dropped crotch. Everything. Sorry skirt and dress lovers. It’s just not your season. 
  6. Reds: Deep reds are it. From the richest maroon, merlot, crimson, burgundy and bordeaux all the way to fire engine and bright tomato red. Emphasis this season is on burgundy and merlot. 
  7. Whites: Creams and Winter whites will be strong in all wardrobe items. Perhaps Winter white will be the next black. 
  8. Menswear Inspirations: It’s all about suiting, strict blazers, button down shirts/blouses and NOT wearing these items as tight as seasons past. Think Marlene Dietrich, Ellen DeGeneres and Katherine Hepburn.
  9. Peplums: On tops and jackets. 
  10. Leather Trim: Leather clothing like jackets, skirts, tops, dresses, shorts, trousers and skinnies are as big as they ever were, but leather trim is also on trend. Think leather panels and insets, leather piping and tipping, and leather welted pockets.
  11. Sci-Fi Metallics: Shiny fabrics in graphic silhouettes are so on trend. Think of items that you would normally wear during the day, yet they have lots of gold and silver thread woven into them. Silver and gold booties and boots! Space-age fashion is making its fun, fashion mark. 
  12. Booties, Shooties, Slipper Flats, Oxfords and Loafers: These peds are the look of the season, both in heeled and flat versions. Knee-high and mid calf boots in rugged, equestrian, over-the-knee and classic dressy silhouettes are always in style, but it’s their shorter, high vamped cousin that’s more on trend. 

We can also look forward to Baroque style inspirations, bejeweled clothing, wearing socks with pumps, Oriental patterns and motifs, and military looks.

I love all of these trends! How about you?

Roundups

Simpler Items

This week's list of top picks list is about basic pieces.

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Assorted Items

Items for Summer, both in and out of air conditioning.

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Casual Summer Vibes

This week's top picks are good for a casual Summer vibe.

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Summery Earth Tones

These items are for those who like to wear casual earth tones in warm and hot weather.

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Hints of Spring

Some tried-and-tested winning items to refresh your style for Spring.

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Dressier Items

An assortment of dressier top picks might be just what the doctor ordered.

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Autumn Fever

With NAS fever running high, and many of our lovely forum members reporting back about their gorgeous new purchases as we speak, I’m suddenly feeling very Autumn-y. It’s not just Nordstrom that is looking ahead to next season, book publishers are also gearing up for Fall/Winter 2012 and are sending out catalogues with their upcoming titles. There are plenty of gems to look forward to!

I thought it would be fun to do a sneak preview this week, and share three titles that I can’t wait to read.

  • Grace: A Memoir: Grace Coddington went from being a much sought-after model to creative director of British Vogue, to creative director of American Vogue. This is the story of Grace’s forty years in fashion, beautifully designed by the author herself. 
  • kate spade new york: Things We Love: Long before the days of pinboards and social sharing, the brand’s in-house creative team began amassing a collection of things we love on their website: a crayon ring, a cocktail doodle, a particularly dreamy photograph. Things We Love is a compilation that visually represents the spirit of kate spade new york, a place where the colours are bold, smart design is key and fashion is fun.
  • The Perfect Gentleman: The Pursuit of Timeless Elegance and Style in London: This publication celebrates the gentleman’s search for the perfect sartorial detail, the ideal accessory, or beautiful gift for a loved one. Presented through the eyes of a connoisseur looking for quality and bespoke goods in London’s key stylistic historic periods, it tells the stories of the personalities, shopkeepers and mastercraftsmen who have animated the business of luxury goods for centuries.

Am I alone in this, or are you in an Autumn mood too? Which new Fall purchases can’t you wait to start wearing as soon as the weather permits it? Or if you can’t bear to think of cold weather clothes yet, have any upcoming books and movies caught your interest?

New in YLF Books

In Kathleen Tessaro’s debut novel Elegance Louise Canova is insecure about her appearance and style choices, unhappy with her life and empty marriage. She needs help… and she finds it in a second-hand copy of A Guide to Elegance.

“The slim volume by formidable fashion expert Madame Dariaux promises to transform even the plainest of women into creatures of poise and grace.”

Louise vows to take the advice in this ABC of fashion and etiquette to heart, and gets to work straightaway – determined to become the woman she has always wanted to be.

Related Books

If the titles in today’s Book Nook are your cup of tea, you may also like:

 

Nordstrom Anniversary Sale: Let the Games Begin

The Nordstrom Anniversary Sale is my favourite sale of the year. Hands down. Yes, Nordstrom is an advertiser here on YLF, but this has nothing to do with my love for the NAS. The thing that makes the Nordies sale so special is that unlike most end-of-season sales that mark down old merchandise, the NAS marks down “hot off the fashion press” merchandise from the upcoming season. It makes for a uniquely exciting sale experience. 

It also makes for an incredibly busy few weeks. Many of my clients want to take advantage of the NAS so I spend lots of time with them combing through the Fall ranges and putting together their important capsules. Wednesday was the first day of “preselection”, where Nordies account holders can get an early look at the range and pick out items before the actual sale begins. Between shopping for myself, familiarizing myself with the sale merchandise, and working with two clients, I spent 14 hours on my feet on the first day of NAS preselections. 

We also do a lot of NAS coverage here at YLF. There is my top picks post, which I publish as soon as the sale merchandise is available online to all (July 20). That means waiting until after midnight for the site to go live and then spending a couple of hours matching items from my notes with the online range and putting the post together. 

This year Nordstrom has asked me to do some outfit builder posts using items from the NAS range, and we will publish these posts when the sale is open to the public. We hope that you enjoy the NAS coverage. We do know that lots of our readers aren’t in the USA and can’t participate in the sale itself, but I will try to make the coverage useful nonetheless.

This post has some pictures from my first day at the NAS. The ones above are a small glimpse of what’s available on sale (the tip of the iceberg), while the ones below show what I ended up purchasing. The sale is definitely my biggest single wardrobe expenditure of the year, and I set a strict budget for my NAS indulgences. I shop the sale with a clear idea of my style goals and wardrobe capsules, but I also take the opportunity to try something new. For example, I’m still into trousers, masculine inspired styles, and bright colours. But I unexpectedly added a blush pink leather jacket into the mix and built onto that capsule. 

If Autumn and Winter are your dominant seasons, or if you live in a four season climate, the NAS is a great opportunity to get statement pieces and good basics. This is my seventh NAS and each year I love my items even more than the year before.

By the way, I am using Instagram to take quick snapshots, so if you use the service you can follow ‘youlookfab’ to see these photos in realtime as I take them. I will also tweet them so you can see them if you follow me, @youlookfab, on Twitter.