July 14th, 2009
Mark your calendars! This year’s Nordstrom Anniversary Sale
(NAS) starts on Friday, July 17th. For those of you unfamiliar with the event, it’s when Nordstrom previews their brand new Autumn and Winter collections and offers them at insane prices for two weeks only (usually between 40 – 60% off). Prices are marked up again after the sale period. This is my favourite sale of the year because the merchandise is hot off the fashion press. It’s much more fun getting items at reduced prices at the start of a new retail season as opposed to waiting for end of season sales.
I was particularly interested to see what would be on offer this year in the light of our tough economic climate. After preselecting sale items last week I’m thrilled to say that this has been the best NAS that I have seen in my six years of living in the US. For the most part, the collections are a great combination of excellent tried-and-tested wardrobe basics with new design twists, AND brand new “it” fashion items. There is ample choice for both classic and trendy customers.
Navigating the sale requires some strategic planning and forethought. Here are some guidelines that might make it easier:
- Concentrate on the good stuff: This is your time to splurge on one, or a few, high end or big ticket items. Retail sales are common in the US and you’ll be able to get more ordinary items anywhere at excellent prices as soon as the new retail season hits stores. If Nordstrom clothing is not your cup of tea, hit the handbags, footwear and accessory departments instead. You are bound to come home with treasures.
- Do not judge the collection based on the catalogue alone: The catalogue is a small representation of what is available and you have to physically go to stores or shop online for the best assortment of product.
- Shop in stores and online: The merchandise varies from store to store and it is possible that your Nordstrom is not as well stocked as others, so be sure to shop online as well.
- Preselect if the opportunity arises: As a Nordstrom cardholder, you’re automatically invited to preselect merchandise a week or two before the sale is open to the masses. I thoroughly recommend this option as the best merchandise goes fast, especially in sizes 0, 2 , 12 and 14. I have known people to preselect without an official invitation, but this really depends on the specific Nordstrom (some stores are stricter than others).
- Shop online at midnight on 17th July: Doors open at 7am on the first official day of the sale. But the online store opens seven hours before that Pacific Time. I wasn’t able to make it to presale selections last year so I shopped online at midnight which was very worthwhile.
- You’re not married to anything: Don’t worry if you found it hard to be selective during sale time. You can return anything at any time once you’ve retried the look in the most important dressing room of all – your own.
- Don’t give up on your size: Be sure to ask for your size if they’ve run out of it in stores or online. Nordstrom sales staff is extremely helpful and chances are high that they’ll track down your size eventually.
There was an excellent selection of leather and pleather jackets at all price points this season. Long, cropped, retro, modern, ruffled, biker, classic, sporty, you name it and I saw it in a whole slew of colours. Impeccable pencil skirts, fabulous dresses, cute cascading cardigans and cheeky jackets in beautiful and affordable fabrications were also top notch. The handbags, sunglasses, costume jewelry, watches and hosiery areas were brilliant. I’m delirious with excitement. You have to take a look!
Unfortunately, the footwear and coat areas were disappointing. Petites was a little poor too, particularly after excellent NAS selections in these areas in previous years. I guess the sale can’t be everything to everyone each year.
I really hope you score at this year’s sale. My clients and I have collected wonderful NAS treasures over the years piece by piece. The presales are loads of fun too and it’s fab to go with a friend. There has been lots of NAS excitement (and a little footwear frustration), on the YLF forum. Feel free to ask for help about the NAS by posting questions on our forum. Happy shopping everyone!
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35 Replies
Posted on Tuesday, July 14th, 2009 at 7:44 am
I’m excited! I hope I will strike gold even though I’m not able to go into the store.
Posted on July 14th, 2009 at 7:53 am
Oooooh how I wish I lived in the U.S. right now!! I just put together my winter list, and it’s a financial doozy! I bet I could cross a few things off through this sale (provided they have stuff in bigger sizes). I’m mad envious of you all and hope you have fabulous luck!
Posted on July 14th, 2009 at 7:55 am
Great tips, Angie! This will be my first NAS ever. I usually don’t shop at Nordstrom, but this year I liked some of the items they featured in the catalog so I am going to give it a try. I marked up a few pairs of shoes, those crazy stir-up leggings and some dresses. I don’t feel like shopping for the fall just yet, but I know which pieces I am missing, so I’ll keep my eyes open. Fun indeed!
Posted on July 14th, 2009 at 7:58 am
Great tips, Angie!
I have my eye on a funky paisley and plaid cashmere scarf I spotted at the presale. I can’t wait to get it on Friday!
Posted on July 14th, 2009 at 8:01 am
Thanks for the heads up! I really appreciate all that you share Angie.
Posted on July 14th, 2009 at 8:05 am
Thank you for the tips Angie! I am not in a position to get anything, but will enjoy seeing the NAS goodies on our YLF members.
Posted on July 14th, 2009 at 8:11 am
Angie, you are a world help with NAS. Thank you. I must reiterate your point about checking sizes. I got a leather jacket last year and ended up taking it back because it was too big. They found me a smaller size more than a month after the sale and honored the NAS price because it was the same item. I’m really excited about the treasures I found this year but have to say that the biggest and best trend this year is shopping NAS with local YLF friends.
Posted on July 14th, 2009 at 8:14 am
Angie,
Thanks for the ideas. Is everything that will be in the sale online already or will they add more right before the sale? During the 2 weeks of the sale will more merchandise be added online? How does that work? Thanks.
Posted on July 14th, 2009 at 8:16 am
Thank you for this Angie!
T
Posted on July 14th, 2009 at 8:27 am
It is a great sale. Thankyou for telling us all how it works. All of the years I’ve lived in WA I didn’t know that this was the sale of new hot of the press styles, as opposed to half yearly sale which I guess would be the end of season items.
You are so helpful in navigating all of the merchandise which is easilly overwhelming.
Posted on July 14th, 2009 at 8:32 am
I’ve already bookmarked my online catalog – can’t wait!
Posted on July 14th, 2009 at 8:45 am
Patience, I remember your leather jacket story. A very good story!
Michelle, I wonder if Nordies ships to Canada? I think they might. They absolutely do larger sizes and we can help you with your selection on the forum. In fact, the “Point of View“ department goes up to a size 16.
Mattie, nothing is online at the moment. Midnight before the sale starts on the morning of 17th, it appears ripe for the picking. Not before. You’ll see everything, and as soon as styles sell out, they let you know that too.
Posted on July 14th, 2009 at 8:47 am
Also I’ve noticed I got two different catalogs in the mail, and they’re both different than the online preview.
Posted on July 14th, 2009 at 8:49 am
Thanks for the tips! I completely agree at our age we SHOULD be collecting quality big ticket items. Keep them as staples in our wardrobe. I’ll be there friday!
Posted on July 14th, 2009 at 8:51 am
is there a possibility of online shopping outside the US?
Posted on July 14th, 2009 at 8:53 am
Great post, thanks Angie.
Posted on July 14th, 2009 at 9:21 am
I love a good sale. The weather won’t really turn cool here (Southern US) until mid-November so sometimes it’s difficult to face stores full of fall and winter clothing in a sweltering August! My sister & I usually take a day to go shopping in a city around my birthday at the end of September to stock up. But I must say, I can’t resist these great prices. I’ll definitely be going for a tweedy jacket and a particular Suzi Chin dress. I may not hit the internet at midnight, but definitely by 7:30 am!
Posted on July 14th, 2009 at 9:43 am
Thank you for these helpful insights. I have a Nordie’s card but did not receive an invitation to the presale. I was going to wait until Friday but now am concerned about early sellouts in small sizes. In the future do I need to call to get an appointment? If so, does it make any difference which department? While I see several things I’d like to try, I’m especially interested in the sheath dress you and San got.
Posted on July 14th, 2009 at 9:48 am
Anyone have an idea if the sale is just at the nordstrom stores or at the nordstrom rack too. Thanks in advance
Posted on July 14th, 2009 at 9:54 am
Thanks for the tips Angie! I’m also eagerly awaiting what the 17th will bring.
Reshma — it’s only at Nordstrom stores.
Posted on July 14th, 2009 at 9:59 am
Actually, even if the store is “out” of the item, they will order it for you. There is no obligation to buy it, and they will honor the anniversary price. So, no reason to rush and kill yourself.
Also something else to be aware of, if you see something and want it in another color, ASK! I got a jacket there, and it came in a rainbow of colors, they only had one or two on the floor.
Posted on July 14th, 2009 at 10:36 am
Yea, I did the NAS pre-sale last Sunday with a friend…we both scored. I felt lucky because I bought the Kenna T ruffled leather jacket in xs, the one they had,.. seems it is the only one in this area available. I would have had to wait and order my size but , I got the last one.:) Also pre-bought a couple pair of skinnies:)
My friend did super too, Thanks for all the heads up on this prior to the sale event, it made it easier for me, and I will get my things Wed. or Thurs because they mailed them out today:)
Posted on July 14th, 2009 at 10:48 am
I echo Patience — the hottest trend this season is getting together to hit NAS with new YLF friends!
Posted on July 14th, 2009 at 10:50 am
I am yet to partake of this sale … I really should check it out.
Posted on July 14th, 2009 at 10:54 am
I’ll be sitting this one out, but can’t wait to see what everyone comes away with.
Posted on July 14th, 2009 at 11:03 am
Except for basics like bras and tights, I’ve never had much luck with Nordstrom, sale or no, but I wanted to point out to enthusiasts a side benefit of NAS: For the first five days of the sale Nordstrom cardholders get double reward points for every purchase online or in the retail store (you must use your Nordstrom card; Rack purchases are not included). At 2,000 points you get a $20 store credit that’s good for six months. Those points add up quickly with the bonus.
Posted on July 14th, 2009 at 11:25 am
I finally had a chance to rush through the pre-sale this past weekend while driving through a town that actually had a Nordstroms(unlike mine currently).I unfortunately was saddled with a sales person who didn’t want to focus on what I really wanted to see–leather jackets–so that wasn’t great. I am hoping to score a great jacket during the sale though. I’ll be shopping online 
I was never much of a nordstroms girl myself and being in the store this weekend reminded me of that. It has always been WAY out of my price range but I did get lucky a few times during sales over the years .Let’s hope lightening strikes again!
Happy shopping ladies!
Posted on July 14th, 2009 at 2:02 pm
I’m glad you talked about your preselection experience. I was so “meh” on the catalogue this year I skipped the preselection altogether.
I think part of the problem is that I’ve grown accustomed to recession-era pricing and the prices at NAS (at least from the catalogue) don’t seem all that special.
Posted on July 14th, 2009 at 2:08 pm
Oh anyone and everyone with influence – what can we do to persuade Nordie’s to sell overseas?! I just love their stuff but live in Australia. I still treasure a belt and brooch I bought in Seattle in 2001 when I was working there. Sigh … But really looking forward to seeing people’s trophies!
Posted on July 14th, 2009 at 7:40 pm
only with i could go with you at 7 a.m. this year!
Posted on July 14th, 2009 at 8:05 pm
Not sure if this will help anyone, but the Nordstrom store in San Franciso Westfield Center was allowing *all customers* to shop the presale today and take the merchandise home! You have to ask the salespeople to take you, as all of the clothes were in a dressing room in the very back. I was able to score several pieces I had my eye on from the catalog. Happy shopping!
Posted on July 14th, 2009 at 8:14 pm
Robyn I’m in Australia as well. I have bought stuff from Nordstrom online and got shipped through a US 3rd party….I use http://shopaholiques.com/default.aspx….Fiona who runs it is great. The Nordstrom site accepts Aussie credit cards no worries. I don’t know what time Australian the sale starts but hopefully I’ll be near a computer sometime then!!!
Posted on July 15th, 2009 at 1:44 am
Nordstrom at South Coast Plaza (Costa Mesa, CA) also is allowing any customer to go behind the “gold curtain” to purchase at presale and take merchandise home. I bought the Me Too flats in the catalog. They are so AWESOME! Super soft leather and the rubber actually has a little wedge. Comes in patent purple, patent red, bronze, silver and black.
Posted on July 15th, 2009 at 8:51 pm
Nordstrom Valley Fair in San Jose, CA is also allowing all customers to shop the pre-sale early and take merchandise home. I bought a pair of gold Tory Burch Romy flats yesterday (in my hard to find size 12!)
Posted on July 15th, 2009 at 10:05 pm
[...] It is past midnight Pacific Standard Time and that means the Nordstrom Anniversary Sale is underway. For those of us in the United States, this is the sale event of the season. And I’ve found the merchandise particularly good this year, so be sure to check it out. [...]
Posted on July 17th, 2009 at 12:20 am
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