Rabbit, about your question on our relationship with Nordstrom. The reason they are featured so heavily is that I spend more time there (and at the Rack) with clients than anywhere else. I know their stock extremely well, and I see a lot of it on clients across a range of body types. I’m sure this has a lot to do with the popularity of Nordies in Seattle (their headquarters are based in Seattle) and the fact that it’s the flagship store.
From time to time we do run an ad campaign for them and for other brands or retailers (the most recent of these was for Boden). In these cases there is a note on the post. And we have affiliate relationships with almost every brand and retailer out there, which includes Nordstrom (one notable exception is Zara).
I would actually love to have more experience with other retailers. I love Bloomies, for example, but we don’t have one nearby. The same goes for Lord & Taylor. But for now Nordstrom is where I spend most of my time. This is something I try to make clear by calling my weekly roundups “Nordstrom Roundups” when that was my focus.
