As I begin a search for new jeans brands/styles, I just have to comment on the sheer insanity of "the rise measurement" in the world of jeans today.

I did a search on Nordstrom.com, selecting Liverpool brand and mid rise from the menu. I looked at a few choices and the rises ran from 9.5" to 10". Did the same thing on Zappos, found rise measurements as low as 8" and many that gave NO rise measurement. Somewhere I saw one that was 10.75" ... all allegedly Liverpool mid rise.

(BTW I found one on Zappos called "non skinny skinny jean" which in the description said "boyfriend style" ... the craziness of style names is another topic ...

I bought some Old Navy jeans last week that are going back because they were still too tight after a few hours off wear. ON has a pretty comprehensive jeans fit guide that is very helpful. https://oldnavy.gap.com/browse.....50,1,pdp_d
BUT, they define mid rise as 8 - 8.5", high rise as 9 - 9.5", and they also have an extra high rise and a higher high rise. This seems like a new system for them. So consistent within the brand, but totally inconsistent with industry norms ... except that there aren't any.

I was trying to imagine the meeting inside ON where they decided to make this change. This is just my sarcastic fantasy, I have no knowledge of how things are actually done inside ON. "We have a lot of jeans inventory in what we used to call mid-rise, but now the trend is for high rise so we must adjust to keep market share. We can't afford to get rid of all that inventory so we'll change how it's labeled and call it high rise. The customers will never know the difference".

So, I've made a rule for myself to deal with all this madness... for jeans and pants I look at online, if the rise measurement is not stated in inches and in the rough range of 9" to 10" (which works for me) I will not order them.