I just saw this intriguing article on the New York Times website:
http://www.nytimes.com/2009/11.....wanted=all

It's about a new business called Rent the Runway, which is like a netflix service for fancy dresses. You get the dress in the mail and return it postage paid. A 4-night rental of a dress costs $50-$200, which they say is about 1/10 of the cost to buy the same dress retail.

What do you think of this? Is it something you could see using?