re: post about smythe sizing; companies looking to serve a variety of sizes/shapes

kkards

http://www.nytimes.com/2014/02.....?ref=fashi

saw this article in the New York times this morning, and i was reminded of the interesting conversation regarding sizing and fit from a few days ago. thought others might be interested. it highlights a few companies that are starting to serve what is perceived as underserved sizes and shapes. it seems like this is a growing trend.

10 years ago

Inspiration

6 replies

Latest reply was from

gryffin

Veteran

Thanks kkards - interesting article. Definitely if the niche fits... People are so resourceful. Just amazes me how far a good idea and a lot of know how can take you!!

10 years ago

Joyce B

Veteran

Great article. Thanks for sharing it.

10 years ago

Aziraphale

Veteran

"Fashion was never a priority for me because I couldn't play the game" -- this last quote is interesting because it's so true for so many people. I mean, how much could you possibly indulge your taste in clothes if you can't find any to fit you? I've had enough fit issues over my life for it to be an ongoing irritation, and I'm within the realm of "normal" -- I mean, obviously I'm petite, but they do make clothes for petite women. But what if I were even smaller? Or very tall or large? I think I'd just give up. And that would be sad.

10 years ago