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M2F Brand Denim--very cool.
The jackets are pretty fab too.
Anyone heard of these before- are they expensive?
(they are too short legged for me tho) http://m2f.com/m2famericanstrai.html
Oh very fun and unusual colours. I like the purple rain, chili pepper and clay. I don't know the brand though, but I'm sure someone else will.
Thanks for the link!
I have never seen them in person, but those colors are awesome. Love the olive. Found them for $130... the site shows them pictured on some celebs. Maybe that means they will become more widely available...
I love the colors but not the distressing. I looked in the lookbook and almost laughed when one of the first pics was a girl in colored denim with a jean jacket open about 8" and no shirt. Um yeah that's going to be a popular look.