Interesting article: size inclusivity at Nordstrom

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Interesting article: size inclusivity at Nordstrom

LaPed

Veteran

A step in the right direction: https://www.glamour.com/story/.....plus-denim

7 years ago

Inspiration

16 replies

Latest reply was from Lisa

Jaime

(website)

Veteran

Thanks for posting. I hope we will soon look back in wonder at the time this wasn't the norm.

7 years ago

thecuratedfit

Active Member

Great article. With the majority of women in America now between a size 16 or 18 this just makes business sense. I hope other retailers do the same.

7 years ago

Jenn

(website)

Veteran

Oh awesome, I’d love to see a full size range of Rag & Bone. And we have a Kardashian to thank!

7 years ago

Kari

Veteran

That is hopeful. And here's hoping they bring back their gutted plus Classiques Entier line.

"We're only rolling out a fully expanded size range to the places where there is a demand for it—a need for it," Smith says. "As of now, we don't know what those markets are, as we're waiting on more conclusive data, but what I can tell you is that we see this as an opportunity for us to grow our business and to take of our customers at the same time."

7 years ago

Greyscale

Veteran

I hope it's the raging commercial success it deserves to be. Retailers have been so shortsighted about this...

I'm impressed that they got so many labels on board!

7 years ago

Angie

(website)

Fashion Stylist

AT LAST.

7 years ago

Nadya

Veteran

I hope this works well for them! I thought it was great that in this year's NAS catalog they didn’t have a separate plus section - they mixed sizes together in layouts. AND some items that were also available in misses were only shown on a plus size model. Of course when your plus size model is Ashley Graham, it’s hard to go wrong....

7 years ago

Sal

Veteran

I hope it is successful- it seems so logical and sensible. I don't know the Good American jeans brand but applaud them for taking this stand. I have always avoided Kardashian branded items but maybe that was narrow minded or short sighted.

7 years ago

Style Fan

Veteran

It is about time.

7 years ago

cindysmith

Veteran

Well past time. As someone who is being sized out of a lot of brands, I'm hoping to see more of this

7 years ago

Janet

(website)

Veteran

Bravo! May this be the beginning of a new era. It's seriously about time things changed. For one thing, it sure would be nice to shop with a "plus-sized" friend without feeling like we have to split up and go to far corners of the store.

7 years ago

gradfashionista

(website)

Veteran

Hopefully, this will also help close the gap between regular sizing and plus sizing, and make sizing more continuous.

7 years ago

Thistle

Veteran

About time!!

Maybe, just maybe, shopping can be made enjoyable for those of us of average American size

7 years ago

LaPed

Veteran

I'm very curious to see if/how size inclusion takes root in different retail sectors (can't wait for the day when mainstream activewear/outdoor gear brands start selling beyond a size 10/12...). I hope this experiment is wildly successful. It's nice to see a power player like Nordies leading the way and setting terms for manufacturers. I have a sort of knee-jerk refusal to shop celebrity brands, so Good American was not on my radar; following this write-up, I might give them a second look. (Busy day -- sorry I can't respond to everyone!)

7 years ago

Stagiaire Fash

Veteran

Wouldn't it be nice to have a counterpart to the men's department, where all the dresses and skirts and other women's clothing could be found? Then you wouldn't have to wander between designers row and designers off labels and top shop and juniors and all the other fanciness. While we're at it, give us sizing like men's as well, measuring at least two dimensions (waist + inseam, collar+ sleeve). We know it's possible, because we've got band and cup sizes already.
Just a dream

7 years ago

Lisa

Veteran

Finally, everything in one spot.

7 years ago

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