I just saw an interesting article in the New York Times, and I just have to post about it:
http://www.nytimes.com/2010/03.....wanted=all
It's about the approach to home decorating (and clothes, a bit) of Sheena Iyengar. Iyengar is a really interesting person to talk about style with because (1) she's an academic who studies choice (how people choose things) and (2) she's blind. She's worked out her own system of interior decorating that's based on consensus of a group of people - it reminded me of this forum!
Here the article describes how she found her "style" of interior decorating, using results from her research that people are overwhelmed by having too many choices:
'So she and her husband visited small furniture stores, researching the feeling and look of labels like “modern,” “Colonial” and “English antique.” “The worst thing you can do first is go to a huge department store,” she said. “Once you learn what you like and realize you can’t afford any of it, then you can take that information, the shapes that appeal and the patterns they fit into, and go back into the bigger pool of choices.” '