The Frye Company!

The October issue of Country Living notes that Frye started in 1863. During America's Civil War, both Union and Confederate soldiers wore Fryes. Eighty years later, Frye outfitted WWII service members. Sixty years after that (2005), Urban Outfitters started carrying them and they became hip to a whole new generation.

History lesson for the day -- and yes, this information will be on the final exam...