Hi Deborah I haven't actually worn Ziera since about 20 years ago when they were still called Kumfs. Before that they were called Mervyn Adams shoes, he was a podiatrist many decades ago and my Mum actually liked and praised up his shoes. They may have a lingering "not cool" association in my head because of that history. (You know, even though I liked some of Mum's vintage items, there's something not quite cool about wearing the same brand of shoes as your Mum?)
However their advertising is certainly cool now and I was in a shop of theirs recently and quite impressed. I'm also a little mean ( tight-fisted that is, not cruel- or not usually! ) and I find them expensive. I'm really pleased for you that a Kiwi brand has been so good and I may give them a future try on your recommendation!
I do always look for something quirky in my shoes I think. I'm not a classic dresser and I have become famous ( in my very limited circle ha ha) for my interesting shoes.