Interesting. I have to admit - my first experience with both Nordstrom and Macy's was 'online' since I live in a small town (well, it sure seems small to me, coming from a bigger city).
I ordered a dress and some beauty items from Macy's, and I've also ordered a leather jacket from Nordstrom. From an 'online' perspective - Macy's was truly excellent. I got my order faster, and I also got some nice samples from the Macy's beauty dept., with a little note (signed by an actual person) thanking me for my order. The order was well-packed and so on. Ordered a leather jacket from Nordstrom, and for some reason, I couldn't "track my order" online - the website kept telling me that tracking was unavailable on the one particular item. I got the leather jacket, but it was not packaged quite as nicely as the items I ordered from Macy's.
If I just walk into a Macy's store and start looking around, I can't count on getting any kind of real help looking for things. And yet, while I say that - I came across someone really nice and helpful at the cash desk - this one particular woman, who was telling me where the sales were and so on, but it wasn't the same as someone actually trying to help *me* find things in particular.
When I walk into Nordstrom, I get real help. Someone who wants to help me find things that work. You're right Marianna - no one's really "around" at Macy's.
It's odd - Nordstrom has the better website (imo) - I love the 'wish list' feature, and the ease of searching and so on. Great website actually! Thing was - upon actual delivery, Macy's wins hands down. If I wanted something in a hurry, and I wanted an extra sort of 'personal' touch, I'd order from Macy's. I was really impressed with this little note card that said "Welcome to Macy's" or something along those lines, along with a little pouch of samples from their beauty department. The note was hand-written in pen, and the items I ordered were beautifully packed - folded all nicely and so on.
And at the same time, Nordstrom's website is much, much better!
I don't get the same service 'in-store' at Macy's, and I prefer Nordstrom's excellent website, but Macy's is definitely doing something to make me want to order online from them again.