$100 for a plaid shirt?? All the comments are that they are the softest, but how are they otherwise?

I've tried a lot of plaid flannel shirts while hunting for the right one for me. I usually reject them for being too rugged outdoorsy for my style. Are these any different? I think I'd be looking for something a little more refined and blouse-y than typical for the style. I don't know why, but the average plaid shirt reads more RATE on me than I want. I usually don't think that when I see them on other women. Maybe it's my IT shape and refuse to tuck attitude.

Nordstrom
Hunter Plaid Shirt
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