There are several Bravissimo shops in London, and I went to one just off Regent street. Here is what I bought:

1. Antoinette bra (Freya): http://www.bravissimo.com/prod.....rely+There
Since Freya has GG, the sales assistant first thought that I will need GG, and not my usual H size, but no - the 32H was still the right size.

2. The front-twist top: http://www.bravissimo.com/prod.....pberrywine
It is very cheerful and fits well (I love the color!).

Here is what I tried and didn't buy:

1. A couple of Panache bras: only reinforced my experience that Panache gives me weird and unflattering shape - sort of pointing downwards.

2. The shirtdress: http://www.bravissimo.com/prod.....lour=Black
As always with Bravissimo, their 14 Super-Curvy fits like it was made with my measurements in mind, even though it has almost no stretch. However, three things bothered me about this dress (in addition to the price): (1) it is hard to see on the site, but the buttons closure does not come all the way down to the hem - it stops at the hips level. This means that the movement in this dress will be a bit restricted, as it is quite narrow. I usually walk very fast, so I don't like clothes that restrict the movement; (2) it has a bit of a sheen - it is supposed to be an everyday dress, so why is it shiny??; and (3) the colors are boring - I mean, come on, it is spring! why only black and brown?

In general, I think it is still better to order from the site, because the store does not carry the whole inventory. The idea of a store is more to have a fitting appointment once and to see what size you are in bras and clothing. Also, it might be because I came during the weekend, but the store was crowded, and there were not enough sales assistants. They do recommend to call ahead and to book a fitting if you are arriving during the weekend. I overheard a fitting session in an adjacent fitting room, and the sales assistant there sounded very knowledgeable about the way a bra should fit.