In honour of Earth Day yesterday, I’m sharing some eco-friendly links and articles about sustainability initiatives that caught my attention.
- Los Angeles-based clothing brand Reformation has launched RefScale, a system that tracks the environmental footprint for each of their products, and at the same time compares them to industry standards.
- Yvon Chouinard, the founder of outdoor clothing brand Patagonia, is urging his customers not to buy new Patagonia goods, but to reuse and recycle them as much as possible instead.
- Yahoo Style! did a roundup of The Best Eco Fashion to Celebrate Earth Day, and also shared 9 Eco-Friendly Men’s Shoes.
- Australian environmental scientist and model Laura Wells just released an eco-friendly swimwear collection made from Recotex, a 100% recycled yarn that reuses spandex and polyester.
- The New York Times lets us know that Green Is the New Denim, or in other words, that sustainability is becoming “a basic every brand needs as part of doing business.”
- Refinery29 investigates the practice of “greenwashing” in the beauty industry.
Fab Links from Our Members
This tongue-in-cheek article about culottes made Diana giggle.
After reading this older post about how “good eyebrows can change your entire face“, Jeweled wonders if “power eyebrows” are still a thing this year.
Jackiec is thrilled that H&M-owned brand COS is coming to Canada.
DonnaF reports that two entrepreneurs are creating a line of maternity clothes for genderqueer parents.
MyWebRoom.com lets you build virtual rooms that can be filled with the products you love. Justina thought this fashion-themed room has a ton of good links.
In need of some fashion-related laughs? Laura (rhubarbgirl) recommends checking out the Throwback Thursday posts on the Nordstrom blog.
Art director Malinda Kahl wears the exact same thing to work every day. La Belle Demimondaine finds this very interesting, but was also frustrated by the different reaction she and her male co-workers get for doing the same thing.