So, I wrote a big long reply yesterday that the internet ate, alas.
I would say bras because I'm hard to fit, but honestly, I look on it as a bit of a grim challenge. I will find a bra that fits, I will!! Online ordering and returning makes it easier (to an extent).
Still on fit issues: When I was a teen, jeans were my worst. But with body changes and fabrication changes and style changes, that is no longer true. I do not find jeans shopping fun, but it's not the complete nightmare it once was. Shorts shopping is difficult, too, but not impossible.
Tall boots are also very hard to fit for me. It takes a lot of searching.
Still, on the the whole I agree with Stag Fash -- fit challenges make shopping for an item more difficult but the worst thing to shop for is the essential I truly need -- but can't find -- whether that be a pair of white shorts that meets my requirements, a bra, a swimsuit, a pair of jeans, a navy blue top with certain specifications. And so on.