Angie, have you seen that BR sweater IRL? The red color is nice but I am not enamored with the fabric content - cotton is not warm for winter. I also had not the stellar experience with BR knitwear over the last several years - it tends to stretch and pill.
I also think I saw this sweater in the store and it is pretty heavy in weight - but it may have been another one as BR has several chunky sweaters now.
I am still thinking about the dark red JCrew cable t-neck but it is sold out in size L now
I like tomato red in theory but it does not love me as it loves you. I need to stick with true reds or blue reds but I definitely need to add more of them to my wardrobe as red makes me happy!