I've just been chatting with a small cadre of young men who have gathered outside a tiny sneaker shop in Amsterdam's Chinatown, a few blocks from my home. They've been camped out in lawn chairs since yesterday, queuing for the very limited edition Yeezy Boost sneakers designed by Kanye West for Adidas.
Apparently, 12 pairs of this highly covetable shoe have made their way to Benelux and will be for sale exclusively in Zeedijk's tiny Patta franchise. These sneaker aficionados are camped out and waiting in line to part with €350 to add these rarities to their shoe farms when they go on sale tomorrow morning. Two of them had travelled all the way from Antwerp to wait in line. They assured me the eBay resale value was at least ten times the retail.
They declined to be photographed, but I did get a picture of their little campsite with me in one of their chairs. They were clearly having a good time.
If you thought I was extreme for going to London for a pair of George Cox creepers (which I still haven't managed) you have no idea of the lengths some people will go to get their feet into the right pair of shoes.
I think they are committed. Mr Edge says they should be.
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