This must be my favorite so far because it's understated, but has powerful potential.

The top right corner contains messages which, as I see them, reflect the spirit of YLF.

These are the ones I've came across so far (ok, I've been geekishly reloading the pages trying to see as many once I actually realised it's not just one but many different ones):

• what to wear. how to wear it.
• have fun with fashion.
• polished but not precious.
• style is not an age.
• style is not a dress size.
• style is not a budget.
• style is not a body type.
• share outfits. give advice.
• shop for the body you're in.

They are playing with our minds ladies, I tell you...