https://youlookfab.com/welookfab/topic/new-logo-and-tagline Style Advice for Fashion Lovers en-US Thu, 23 Apr 2026 14:08:00 +0000 http://bbpress.org/?v=1.0.2 q https://youlookfab.com/welookfab/search.php https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1611185 Wed, 03 Feb 2016 20:28:22 +0000 viva 1611185@https://youlookfab.com/welookfab/ <p><b>Aida and Janet</b>,&nbsp;<br />Thanks so much for your insights and comments. I did work with a designer on this redesign -- I would not have known where to start without one. We worked through several images, logos, and taglines before settling on this. </p> <p>Aida, I'll check through the logo library -- which I just got access to -- to see if she offers what you are talking about. Really helpful. </p> <p>And Janet, we had played with kerning and leading, and I think proportion and centering is what drove the final product. But again, thanks for your help.&nbsp;</p> <p>Here's the back of the business card. I love how this turned out, too. (Note: all these pics are screenshots; not ideal for quality, I know.)</p> <p>(Eventually my website will be redone.) </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1609906 Sun, 31 Jan 2016 18:37:11 +0000 Janet 1609906@https://youlookfab.com/welookfab/ <p>I love it. I saw the WHO too! I appreciate the really solid, thoughtful concept and execution -- did you work with a designer on it? This is part of what I used to do for a living (publications and identity design). If you don't mind some unsolicited advice on some really small tweaks, as a designer, I might tighten up the kerning in "Research" just a smidge, and tighten up the leading (space between the lines) between the tag line and the logo, but that's really minor stuff. Those are small details that may help the logo read as a unit, especially when you size it up or down, but it looks great as is, so please don't fret it -- like I said, this is what I did for a long time, so please forgive me if this comes off at all pedantic. Tightening up that spacing in "Research" might throw off the balance by moving the owl too close to center (without actually centering it), so I might be totally wrong. </p> <p>Great job! Doesn't it feel good to have a fresh new identity that really conveys you and your brand? </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1609710 Sun, 31 Jan 2016 01:12:39 +0000 catgirl 1609710@https://youlookfab.com/welookfab/ <p>Perfect! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1609684 Sun, 31 Jan 2016 00:09:16 +0000 Anonymous 1609684@https://youlookfab.com/welookfab/ <p>Oh your logo is so nice! What a great job--the owl pictograph is very pretty.<br />It sounds like you put a lot of thought into your logo.<br />I have an itty-bitty side 'business' and it took me months just to pick a font! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1609368 Sat, 30 Jan 2016 03:51:06 +0000 Aida 1609368@https://youlookfab.com/welookfab/ <p>Looks really good Vivian. I saw the same thing as Anna, it's a great subtly clever detail.</p> <p>Do you have a version with simpler facial features for very small sizes, if those sizes are needed? You may need two versions if that's the case, one with the detail for normal/larger sizes and one with a simplified face for small sizes. If you <i>do </i>have a need for very small sizes, that version may also need to have slightly bolder text as well.</p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1608921 Fri, 29 Jan 2016 09:43:01 +0000 jenanded 1608921@https://youlookfab.com/welookfab/ <p>Very cool! I must talk to you about your work - sounds fascinating! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1608380 Thu, 28 Jan 2016 09:04:37 +0000 Anonymous 1608380@https://youlookfab.com/welookfab/ <p>It looks very&nbsp;eye catching and is so meaningful too. Looks fabulous! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1608297 Thu, 28 Jan 2016 02:42:14 +0000 Helena 1608297@https://youlookfab.com/welookfab/ <p>Looks great and tells a very cohesive story about your value proposition. Wishing you great business success! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1608296 Thu, 28 Jan 2016 02:41:59 +0000 Helena 1608296@https://youlookfab.com/welookfab/ <p>Looks great and tells a very cohesive story about your value proposition. Wishing you great business success! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1608018 Wed, 27 Jan 2016 15:44:59 +0000 Anonymous 1608018@https://youlookfab.com/welookfab/ <p>What a story, texstyle, that is equal parts wonderful and creepy. I love owls. And anna, I'm no more an expert than anyone else, I'm just opinionated on a few things and my enthusiasm can sound pretentious and annoying in writing - my bad - lol.&nbsp; </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607929 Wed, 27 Jan 2016 10:40:42 +0000 Style Fan 1607929@https://youlookfab.com/welookfab/ <p>I love it.&nbsp; We have owls living in the valleys and woods around our house.&nbsp; I love listening to them.&nbsp; They are beautiful birds.&nbsp; I saw the WHO as well. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607921 Wed, 27 Jan 2016 10:03:23 +0000 Helen11 1607921@https://youlookfab.com/welookfab/ <p>I really like it, too. I see the WHO that Anna does : ) Wishing you success! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607849 Wed, 27 Jan 2016 03:46:26 +0000 rachylou 1607849@https://youlookfab.com/welookfab/ <p>Well done. I'll admit you scared me with the owl, but this is a scientific owl. Lol. I also think it's very good that you connected data with the concept of meaning (insight/flight). Well done indeed. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607829 Wed, 27 Jan 2016 03:09:32 +0000 Anonymous 1607829@https://youlookfab.com/welookfab/ <p>Love the logo, owl and thought behind it. Wishing you great success! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607822 Wed, 27 Jan 2016 03:01:54 +0000 Caro in Oz 1607822@https://youlookfab.com/welookfab/ <p>I love the owl as a symbol for female wisdom. I find it interesting that Athena was the Greek goddess of wisdom &amp; <i>strategy </i>so very apt </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607792 Wed, 27 Jan 2016 01:10:38 +0000 viva 1607792@https://youlookfab.com/welookfab/ <p>Thank you for the boosts, everyone. Having a tough work trip and they mean a lot today especially!</p> <p><b>Columbine and Bettycrocker:</b> Thanks for taking the time to comment.</p> <p><b>Textstyle: </b>I love your owl story! Sends shivers through me as I have a real thing for large birds, am spotting them all the time. What an amazing encounter you had. </p> <p><b>Annagybe: </b>How clever of you to spot that! Now I will always see the "who" in my logo.</p> <p><b>LACeleste:&nbsp;</b>thank you for your "insider" boost - that means a lot to me.&nbsp;</p> <p><b>Lisap: </b>Your endorsement means a lot to me. Thank you.</p> <p><b>Angie: </b>I'm so glad you appreciate the story. My dad, a longtime marketing man, has always thought I missed out by not incorporating the owl into my brand. I think he is right.</p> <p><b>Ummlilla: </b>I l<b></b>ove your fishbowl image -- so perfect!</p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607773 Wed, 27 Jan 2016 00:17:09 +0000 UmmLila (Lisa) 1607773@https://youlookfab.com/welookfab/ <p>This is excellent, Vivian. Wonderful self-marketing.</p> <p>My practice image is a goldfish leaping out of a fishbowl. Even though my dear goldfish is no longer with us. But the image is meant to conjure big fish in little ponds, moving on to new things. I'm an immigration lawyer and cater to people with extraordinary abilities in their fields. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607757 Tue, 26 Jan 2016 23:26:45 +0000 LACeleste 1607757@https://youlookfab.com/welookfab/ <p>Perfection! MR industry veteran here. This is truly excellent and hits all the right notes! </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607748 Tue, 26 Jan 2016 23:14:15 +0000 texstyle 1607748@https://youlookfab.com/welookfab/ <p>Love the logo - and especially the story behind it and it's metaphors. Perfect!</p> <p>Not long ago we were driving into town (very hilly winding roads here) and in front of us was something on the road that looked odd. At first glance it seemed to be a large rock. But it looked more like a bird. It was a baby owl - in the middle of the road.&nbsp; We pulled over and I got out with a white towel I happened to have in the car and I walked up to it and put the white towel over it (I was fearing it was already dead). I picked it up and felt it's huge claws move in my hands between the towel. Funny, I hadn't even thought of it trying to bite or scratch me until I already had it in my hands.&nbsp; It was warm and breathing with no obvious sign of damage. We don't have animal rescue out here so I just did the best I could by moving it off the road and down the hillside in a pocket of large rocky outcropping.</p> <p>Later that day we stopped at the same spot to see if it was still there. There was no sign of the owl OR the white towel anywhere to be found. </p> <p>It feels a bit like one of those odd dreams you have. I still wonder what became of the owl. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607739 Tue, 26 Jan 2016 23:01:57 +0000 Angie 1607739@https://youlookfab.com/welookfab/ <p>I LOVE the story of the owl. Fitting, fatalistic and symbolic. Nice new logo.&nbsp; </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607736 Tue, 26 Jan 2016 22:59:21 +0000 annagybe 1607736@https://youlookfab.com/welookfab/ <p>I also like that VMHQ in that font almost look like WHO. I find it subtly witty.&nbsp;<br />Lisap is the expert though. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607733 Tue, 26 Jan 2016 22:53:48 +0000 Anonymous 1607733@https://youlookfab.com/welookfab/ <p>Nicely done. I'm all about titles, subtitles, logos, colour treatments - etc - do it all day long with book covers. &nbsp;Everything about this is modern, professional and interesting. Taking Flight is excellent - whoever came up with that line is on point!<div><br /></div> </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607711 Tue, 26 Jan 2016 22:12:24 +0000 columbine(erin) 1607711@https://youlookfab.com/welookfab/ <p>This looks both professional and appealing. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607696 Tue, 26 Jan 2016 21:31:12 +0000 Anonymous 1607696@https://youlookfab.com/welookfab/ <p>I love owls! Great choice, for all the reasons you have mentioned. </p> https://youlookfab.com/welookfab/topic/new-logo-and-tagline#post-1607688 Tue, 26 Jan 2016 21:17:38 +0000 viva 1607688@https://youlookfab.com/welookfab/ <p>Some time ago, I posted for some ideas/feedback regarding a logo/tagline rework for my qualitative research practice. Well, the whole effort is done now, and I thought you might like to see where we landed.</p> <p>After a lot of agonizing, I decided to use an owl in my logo. On the day I left my last job working for someone else 8 years ago, I drove beneath a barred owl sitting on a phone wire. It was a snowy day and I felt that owl was the totem for my new future. The owl is also a great symbol for my work: great vision, acute listening skills, stays up late at night, etc.</p> <p>Anyway, here it is..... </p>