https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq Style Advice for Fashion Lovers en-US Wed, 22 Apr 2026 19:25:38 +0000 http://bbpress.org/?v=1.0.2 q https://youlookfab.com/welookfab/search.php https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-608237 Mon, 30 Apr 2012 14:47:45 +0000 Anonymous 608237@https://youlookfab.com/welookfab/ <p>Great article Kari! I thought it was interesting that even Pantone cannot "make" a certain color take off. We have the power of veto by what we purchase. </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-608154 Mon, 30 Apr 2012 13:16:40 +0000 Anonymous 608154@https://youlookfab.com/welookfab/ <p>Years ago I belonged to a weavers' guild which had a Pantone color researcher as speaker. It was the first I'd heard of them. They look at street fashion a lot, as I remember. Weaving makes one super sensitive to color and color combinations. </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-608147 Mon, 30 Apr 2012 13:11:50 +0000 Isabel 608147@https://youlookfab.com/welookfab/ <p>This was so interesting, thanks Kari. I agree with Jenny, it seems more "choosing" than "forecasting". ( BW I look terrible in yellow. ) </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-607604 Sun, 29 Apr 2012 21:56:11 +0000 Inge 607604@https://youlookfab.com/welookfab/ <p>Thanks, Kari, off to read this right now. </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-606775 Sat, 28 Apr 2012 23:01:32 +0000 Kari 606775@https://youlookfab.com/welookfab/ <p>Yeah, exactly- and the article definitely dabbles with that question too. It's interesting to see what predicted trends take off - and others that don't. Orange is a good example for sure. </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-606749 Sat, 28 Apr 2012 22:26:11 +0000 JennyAnne 606749@https://youlookfab.com/welookfab/ <p>Interesting. It's interesting that when Pantone said orange is the color this spring, everyone had to have it (me included!). They must be on to something. I wonder how much is trend forcasting and how much is trend creating. </p> https://youlookfab.com/welookfab/topic/interesting-article-on-color-forecasting---sneaking-into-pantone-hq#post-606678 Sat, 28 Apr 2012 19:47:43 +0000 Kari 606678@https://youlookfab.com/welookfab/ <p>Slate posted a neat article yesterday about the behind-the-scenes meeting of Pantone color forecasters, and the history/accuracy of color forecasting: <a href="http://www.slate.com/articles/arts/design/2012/04/pantone_color_forecasts_are_they_accurate_.single.html" rel="nofollow">http://www.slate.com/articles/.....ingle.html</a></p> <p>I know Angie has blogged about color forecasting and color trends in the past, but I've always been curious about how these decisions are actually made - and I found the article a very fascinating exploration of this nebulous process.</p> <p>Here's an excerpt that also summed up some of the recent challenges facing this industry:</p> <p>Complicating things are the sweeping structural changes that have rippled through the world of fashion and media. Where color used to begin with the fiber producers and the color spinners, and trickled through a whole chain of trade shows and production processes, this arrangement was first upset by the rising power of retailers—who, as Shah describes it, “went right to the beginning of the chain”—and then by fast-fashion chains like Zara, who shrank the lead times that had long made forecasters useful. Not to mention the Internet, with its bevy of style sites and trend bloggers. “Colors and trends on the runway are now seen simultaneously by consumers and the trade,” says Kevin Carrigan, global creative director at Calvin Klein. “As a result, they are adopted much faster on all levels.”</p> <p>Some of Angie's posts that I was reading up on relating to the topic:<br /> <a href="http://youlookfab.com/2011/01/10/the-colours-of-spring-2011/" rel="nofollow">http://youlookfab.com/2011/01/.....ring-2011/</a><br /> <a href="http://youlookfab.com/2012/01/31/spring-2012-fashion-week-trends-come-alive/" rel="nofollow">http://youlookfab.com/2012/01/.....ome-alive/</a> </p>