https://youlookfab.com/welookfab/topic/brainstorm-please-play Style Advice for Fashion Lovers en-US Thu, 23 Apr 2026 23:55:05 +0000 http://bbpress.org/?v=1.0.2 q https://youlookfab.com/welookfab/search.php https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1576763 Mon, 26 Oct 2015 19:40:03 +0000 viva 1576763@https://youlookfab.com/welookfab/ <p>Thanks everyone - you've been really helpful. Lots of great thoughts here.&nbsp; </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1576324 Sun, 25 Oct 2015 15:49:19 +0000 Anonymous 1576324@https://youlookfab.com/welookfab/ <p>I wrote another reply to this last night on my phone, and now see it didn't go through. &nbsp;Anyways, I was liking the word "uncovering" - as used by Liz above....and think that could be a verb to use in your descriptive tag line...as in Uncovering Solutions, Uncovering Best Solutions, Uncovering the Answer etc...</p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1576060 Sat, 24 Oct 2015 20:31:22 +0000 Gwennie 1576060@https://youlookfab.com/welookfab/ <p>Communicated Essence. Communicated Essentials.<br /> In looking at the logo you liked, it focused on what would be the benefit for those using you - focusing on what they want. I liked your term essentials - you might want to brainstorm punchy one word terms focusing on benefits in a condensed form. Good luck! </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575912 Sat, 24 Oct 2015 12:26:06 +0000 Liz 1575912@https://youlookfab.com/welookfab/ <p>Along with being active, I'd also prefer a value statement that tapped into why your clients hire you -- I'm guessing they want to solve a problem or make money. If you got a bunch of your potential clients in a room and did a focus group with them, what would they say? Tap into those needs to create your value statement for them.&nbsp;</p> <p>Are you open to more than two words? You have space on your website for a phrase or sentence (e.g., Uncovering the data that moves you forward, or,&nbsp;I efficiently connect you with what your customers want, so you can drive the results you need.) </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575829 Sat, 24 Oct 2015 04:13:41 +0000 Mann 1575829@https://youlookfab.com/welookfab/ <p>I've been thinking about something similar recently, so I'd like to play :).<br />My personal opinion is that I prefer, like lisap above, "active" sounding taglines, as opposed to more passive ones.&nbsp; I wonder if Listen/Learn is too active - learn, but then what?&nbsp; Maybe something that emphasizes that the point of the learning/engaging/listening is to generate actionable insights for the client.</p> <p>"Listen. Learn. Act" ?</p> <p>Or, to emphasize your own unique creative and active style of connecting (listening sounds very passive) with people:</p> <p>"Engage. Learn. Act"&nbsp; <br />(or "Connect. Learn. Act")</p> <p> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575824 Sat, 24 Oct 2015 03:37:44 +0000 Karie 1575824@https://youlookfab.com/welookfab/ <p>I like <i>Engaging in Conversations</i>, or <i>Engaging Conversations</i>. I also like <i>Listen. Distill. Apply</i>, with maybe a different word instead of distill.</p> <p>In between teaching jobs when I moved from NJ to NY, I worked for a survey research firm in Albany. They did phone surveys and focus groups. I did all the reports for their clients. </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575739 Sat, 24 Oct 2015 00:24:40 +0000 Anonymous 1575739@https://youlookfab.com/welookfab/ <p>I think the tag line should be an action word, or words - i.e. a verb. As "igniting ideas" is. &nbsp;I'm not really strong in thinking up word pairings - I can do a book title or subtitle, but this stuff is not my strong point. &nbsp;</p> <p><b>Creating Solutions</b> is one that does come to mind though.&nbsp;</p> <p>I am not a fan of folksy or cozy sounding company names for a serious research based company, that's another of my thoughts. &nbsp; </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575124 Thu, 22 Oct 2015 21:52:48 +0000 rachylou 1575124@https://youlookfab.com/welookfab/ <p>Hmm. Sounds very education oriented. I don't want to listen, I want to hear... </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575114 Thu, 22 Oct 2015 21:11:07 +0000 Diana 1575114@https://youlookfab.com/welookfab/ <p>What about something along the lines of Narratives or Stories?&nbsp; </p> <p>Intuitive narratives?&nbsp;&nbsp; (Is that too rhyme-y?)</p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575096 Thu, 22 Oct 2015 20:35:44 +0000 viva 1575096@https://youlookfab.com/welookfab/ <p>I still have a lot more thinking and playing to do with these words .... but here is the current list of possibilities ....&nbsp;</p> <p><div><b>VMHQ Research</b></div><div><i>Listen and Learn</i></div><div><br /></div><div><b>VMHQ Research</b></div><div><i>Listen to Learn</i></div><div><br /></div><div><b>VMHQ Research</b></div><div><i>Listening and Learning</i></div><div><b><br /></b></div><div><b>VMHQ Research</b></div><div><i>Engaging in Conversation</i></div><div><br /></div><div><b>VMHQ Research</b><br /></div><div><i>Inspiring Inquiry </i></div><div><div><br /></div><div><b>VMHQ Research</b></div><div><i>The Curiosity Shop</i></div><div><i><br /></i></div><div><div><b>VMHQ Research</b></div><div><i>Listen. Distill. Apply.</i></div></div></div> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575082 Thu, 22 Oct 2015 20:02:26 +0000 viva 1575082@https://youlookfab.com/welookfab/ <p>Thanks everyone! You guys are great. There are some amazing ideas here. Keep them coming!</p> <p><b>Carter</b>, my business name is my initials (VMH Qualitative Research -- or VMHQ for short) which is decidedly not creative but which is descriptive, and VMHQ can lend itself to good graphics. I have some leeway for this tagline.&nbsp;</p> <p> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575077 Thu, 22 Oct 2015 19:57:03 +0000 Anonymous 1575077@https://youlookfab.com/welookfab/ <p>Fountain of freshness (fresh ideas)<br />Reframing<br />Engaging</p> <p> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575063 Thu, 22 Oct 2015 19:23:09 +0000 carter 1575063@https://youlookfab.com/welookfab/ <p>What's the name of your business? The tag line should work/flow with it, right?</p> <p>In the meantime...some initial thoughts:</p> <p>--Right. From the Start.</p> <p>--First InSight.</p> <p>--Listen. Distill. Learn. (or Apply.)</p> <p>--Engaging Focus.</p> <p>--Targeted Communications.</p> <p>--From Concept to Market. </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575060 Thu, 22 Oct 2015 19:12:48 +0000 UmmLila (Lisa) 1575060@https://youlookfab.com/welookfab/ <p>Fireside chats<br />Firelight<br />The Drawing Room<br />deLightful<br />Spark, sparkle, sparkling conversation, wit, implies nice glass of champagne<br />Wellspring<br />Threshold </p> <p></p> <p>and I went down a web rabbit hole to something called tacit knowledge and an older book called the Tacit Dimension ... something about the idea of bringing participant interlocutors tacit knowledge to the surface so your client can use it.</p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575032 Thu, 22 Oct 2015 18:04:59 +0000 viva 1575032@https://youlookfab.com/welookfab/ <p>Oh, I see. No, not really. From very corporate to young and hip.&nbsp; </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575010 Thu, 22 Oct 2015 17:11:51 +0000 rachylou 1575010@https://youlookfab.com/welookfab/ <p>I was wondering if you have an advertising style... Or maybe I mean, do your clients share a style? Kinda like are they VW style or Toyota...? </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1575004 Thu, 22 Oct 2015 16:58:28 +0000 viva 1575004@https://youlookfab.com/welookfab/ <p>Rachylou - I don't have a particular demo that I focus on if that is what you mean -- I'm also a generalist in terms of who I talk to. It's a wide range: physicians, patients, young men, women in their 50s and 60s. Pretty much everyone from teens up. No kids, as that's pretty much a specialty. &nbsp; </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574995 Thu, 22 Oct 2015 16:29:46 +0000 rachylou 1574995@https://youlookfab.com/welookfab/ <p>Hey, out of curiosity, do you have a style market? Like 'hipsters,' 'soccer moms,' etc. </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574994 Thu, 22 Oct 2015 16:27:39 +0000 rachylou 1574994@https://youlookfab.com/welookfab/ <p>Get to the heart </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574989 Thu, 22 Oct 2015 16:14:20 +0000 Anonymous 1574989@https://youlookfab.com/welookfab/ <p>Incite Insight</p> <p>Brain Wave</p> <p>All Ears</p> <p>Conspiring to Inspire</p> <p>Heart of the Matter</p> <p>Earshot (or Hearshot)</p> <p>Extrapolate</p> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574979 Thu, 22 Oct 2015 15:34:27 +0000 Maneera 1574979@https://youlookfab.com/welookfab/ <p>Let's Connect</p> <p>Emerging Thoughts</p> <p>Spark A Thought</p> <p>Inciting Genius</p> <p>Kindling Concepts </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574966 Thu, 22 Oct 2015 15:01:59 +0000 claracluck 1574966@https://youlookfab.com/welookfab/ <p>Acorn to oaks<br /> You plant the idea<br /> We make it grow</p> <p>Now ive typed it it seems more in a gardening direction hmmm will keep thinking ... </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574964 Thu, 22 Oct 2015 15:00:24 +0000 Diana 1574964@https://youlookfab.com/welookfab/ <p>I keep thinking of the word "engaging."&nbsp; As in, "engaging in conversation", but also in the sense of someone being engaging: personable, charming, fascinating.&nbsp; </p> <p> </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574915 Thu, 22 Oct 2015 12:41:10 +0000 Word Lily 1574915@https://youlookfab.com/welookfab/ <p>Hear / here / ear</p> <p>Chat</p> <p>Convo</p> <p>Confab</p> <p>coffee talk</p> <p>distill</p> <p>Just us </p> https://youlookfab.com/welookfab/topic/brainstorm-please-play#post-1574909 Thu, 22 Oct 2015 12:14:07 +0000 viva 1574909@https://youlookfab.com/welookfab/ <p>Hi everyone,</p> <p>I am currently going through a rebranding of my business -- new logo, new website, etc. I could use your help as I am developing a tagline: just a couple of words to very succinctly capture the essence of my business.</p> <p>BACKGROUND:</p> <p>In a nutshell, I am a qualtiative research consultant. Clients come to me with a marketing challenge (a new product idea, several ad campaigns to choose from, etc.) and they ask me to share it with their current/potential customers and let them know how it fared. I conduct focus groups (8 or so people each) or individual interviews, consider all that we learned, and then distill the learning into key insights for my client.&nbsp;</p> <p>There are a lot of people in my industry. Many have specific areas of expertise -- subject matter (kid specialists, healthcare focused, etc.). I am a generalist: my clients range from food and drink to television to healthcare to apparel. My expertise is really in the area of conversation. <b>I consider myself to be very skilled at creating an outline that gets to the key objectives, connecting with people very quickly so they relax and open up, and then guiding a conversation effectively so that the insights -- both sought and unexpected -- emerge.</b></p> <p>THE CHALLENGE FOR YOU:</p> <p>Here's an example that I love from a woman in the biz. She is known as a kid expert with a deep creative streak. Her business is called "LitBrains" and her tagline is <i>"Igniting Ideas." </i>&nbsp;What I'm working on is the "Igniting Ideas" part for my business.</p> <p>What I am looking for is a couple of words that build on the idea of <b>conversation</b>&nbsp;or <b>listening</b>&nbsp;or <b>personal connection</b> to capture the essence of what I do, and also convey a feeling of energy.</p> <p><b>Please post any ideas, words, combinations, etc., that come to mind when you read this. I want them all!&nbsp;</b></p> <p> </p>