YLF got a press pass to view the 2010 Fall Collections at Mercedes Benz Fashion Week. So here we are in gloriously sunny but freezing New York City soaking up the magic. People watching takes on a new meaning around here. It’s sublime! Observing the street fashion has been the best part so far. So many inspirational outfits. But the activity that surrounds the fashion shows is almost as impressive. Wherever you look there are headsets, walkie-talkies, microphones, cameras, laptops, cell phones, strict security and people delegating like they mean business.

Colorful People

There are clearly two groups of style statements here at Fashion Week: those who want to look chic, sophisticated and trendy, and those who want to be a fashion spectacle. Both are totally fabulous and make for a superbly interesting and colourful atmosphere. Black is definitely the colour of the moment for both men and women. I have NEVER seen so many people wear black in one place at one time. I felt quite rebellious wearing my off-white Bond girl leather jacket, which also made it easy for Greg to spot me at a distance.

Everyone's a Photo Op

As expected, almost all of the women are wearing four to six inch heels. Some of the groovy men are wearing platform wedged heels too. Very few people are in jeans, but many more are wearing leggings, ponte knit pants, skirts and dresses. For my first day at Fashion Week, I decided to go with a black shirt dress, white studded belt, low heeled black patent boots, Burberry scarf, pearls, white leather jacket and black puffer coat. I was very comfortable and felt fab.

Angie's Outfits

There is a media room for bloggers that’s conveniently set up with tables, chairs, and places to plug in laptops and cell phones. This is where bloggers are furiously typing away their thoughts and impressions live for you to view. There’s no question about the influence that bloggers and new media have in the fashion world these days. And yes, that’s me tweeting! If you’re into Twitter you can get my realtime fashion week updates on the YLF twitter feed.

New Media

Behind the scenes activities are extra fab. I loved, loved, loved seeing the garments, shoes and handbags being trolleyed in backstage for the fashion shows. This takes me back to my much loved fashion buying days. We caught glimpses of models walking backstage too – one covered in a lime green blanket to keep warm in her show outfit.

Behind the Scenes

We haven’t seen too many celebrities yet. Last night we saw Kimora, who designs Baby Phat, and this afternoon I caught a glimpse of Heidi Klum as she stepped into her car. Gorgeous! Unfortunately we were blocked by a stampede of paparazzi and didn’t get the picture.

Tomorrow, we’ll start attending shows so stay tuned as we tweet and blog our thoughts over the next week.